☀️ Light: Grows well in partial shade to full sun. More sun = more blooms, but it thrives with some shade too.

💧 Water: Moderate water needs. Water regularly, especially during dry periods. Allow top inch to dry slightly.

🌱 Soil: Prefers rich, well-draining soil. Mulch helps retain moisture and regulate roots.

🌡️ Temperature: Hardy in USDA zones 8–11. Protect from frost — can die back in cold but regrows.

💦 Humidity: Enjoys moderate to high humidity, ideal for tropical and subtropical climates.

🌼 Fertilizer: Feed monthly during growing season with a balanced fertilizer to support blooms.

✂️ Pruning: Prune in late winter or early spring to encourage bushy growth and prevent legginess.

🌿 Growth Habit: Upright, clumping shrub with tall spikes of deep purple tubular flowers. Attracts hummingbirds and butterflies. Typically grows 4–6 ft tall.